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Black abstract shape resembling a stylized number 5 with rounded and angular segments.Black outline of a play buttonBlack outline of a play buttonBlack outline of a play button
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.Abstract white shape resembling a stylized hook or curved arrow.Cartoon-style blue video camera with a side handle, lens on the left, and simple button details on the side.

Nashville Dp & videographer for Universities, Brands & Sports

Say hi to your new go-to video guy

work with me
my Services
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Visionary
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Ambitious
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Visionary
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black outline of a play button
Ambitious
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Collaborative
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Impactful

my Story

It all started in the world of sports. Then my camera had other plans.

my Services
first step

2015

I graduated from college in 2015 with a BA in advertising and decided to turn my hobby of video production into a career.

The mecca

2019

After 3 years as a videographer in college sports, I got an opportunity to move to NYC and work in the NBA.

career shift

2022

Looking for a fresh creative start, I transitioned to working on the Vanderbilt University marketing team, taking my unique sports perspective and merging it with storytelling in higher ed.

Founding

2025

With an Emmy award in hand and a few years of freelancing part-time, I decided it was time to make another big bet on myself. Sherrill Creative was born!

Today

2026

I'm working full-time as a DP and Video Editor, working with universities, brands, and corporate clients on video projects big and small.

Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Ambitious
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
 Ambitious
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Innovative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Strategic
Black outline of a play button
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Ambitious
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Collaborative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black outline of a play button
Ambitious
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Collaborative
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Impactful

shooting.
editing.
storytelling.

work with me
brand films
interviews
testimonials

brand features & profiles

Every organization has a story. I help you bring yours to life through honest conversations and thoughtful filmmaking.

conferences
highlight reels
Black outline of a play button

event & conference coverage in nashville

More than a record of who showed up. I capture the energy, conversations, and in-between moments that make your event worth remembering

higher ed
fundraising
donor stories
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Campaign and impact films for higher ed

Put a human face to your mission. From donor stories to campaign milestones, I create films that connect the work you do with the lives you change.⁠⁠⁠⁠

athlete profiles
team features
hype videos

sports stories & athlete profiles

The story goes beyond the scoreboard. From athlete profiles to team features, I bring a sports-production background to films about the people, preparation, and pride behind the game.⁠⁠

Chinese street
headshots
brand photography
event photography

photography

The same eye for storytelling, one frame at a time. Thoughtful portraits, candid moments, and brand imagery that help people see the personality behind your work.

RIley Green wearing a brown cowboy hat and light blue denim shirt playing an acoustic guitar with a leather strap that reads 'Duckman' in white letters.
reels
vertical video
Cartoon-style blue video camera with a side handle, lens on the left, and simple button details on the side.

social content

Big stories, built for smaller screens. I turn fresh footage or existing material into short-form videos, teasers, and cutdowns that fit where you’re sharing them.

Man with glasses

Honors & Awards

Not without a team effort, of course.

2025

midsouth regional emmy award

latest projects

work with me
What Others Say
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dare to grow campaign close

Vanderbilt university - 2026

A fundraising campaign ends with a moment worth celebrating, and the film has to make donors feel they were part of it. As a Nashville DP who spent years on Vanderbilt’s marketing team, I was given the opportunity as a freelancer to shoot and edit the 2026 Dare to Grow campaign close for the university.

The film features different students, faculty, athletes, and alumni who were impacted by the dare to grow campaign. This film was shown at the very last dare to grow fundraising event.

As the Director of Photography (DP) and video editor, I handle everything: interviews, b-roll, edit, color, sound, and delivery for event screens, web, and social. If you’re a university, foundation, or nonprofit telling a donor or impact story, this is the type of film I can build.

Planning a campaign film? Let’s talk.

Donor stories
campaign milestone films
higher-ed storytelling
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Black outline of a play buttonBlack outline of a play buttonBlack outline of a play buttonBlack outline of a play button
Cartoon-style blue video camera with a side handle, lens on the left, and simple button details on the side.
MARCH MADNESS 2026

BLEACHER REPORT

Sports video is won in minutes, not weeks. I started in college sports, worked for the New York Knicks, and now bring that pace and instinct to brands, teams, and media companies.

For Bleacher Report’s March Madness 2026 coverage, I was the highlight shooter and quick-turn editor for the B/R Sports and March Madness social channels, turning around 70+ real-time deliverables over the course of 2 shooting days.

The same approach works for athletic departments and conferences: game-day highlights, athlete profiles, team features, and hype videos, cut for the platforms your fans actually use.

Need sports content turned around fast? Reach out.

game highlights
hype videos
athlete profiles and team features
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
fnce 2026

academy of nutrition and dietetics
Food & Nutrition Conference & Expo®

A conference recap has two jobs: show the people who couldn’t be there what they missed, and give next year’s attendees a reason to register.

For the Academy of Nutrition and Dietetics’ Food & Nutrition Conference & Expo (FNCE) 2026, I shot and edited the recap and promotional film, featuring sessions, expo floor, attendee moments, interviews, and more.

I’m based in Nashville and cover events wherever they happen, handling multi-day capture, speaker and session coverage, attendee interviews, and a polished recap or promo edit and same-day social cutdowns.

Have an event coming up? Tell me the dates.

EVENT COVERAGE
CONFERENCE
Promotion
Black outline of a play buttonBlack outline of a play buttonBlack outline of a play buttonBlack outline of a play button
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black outline of a play button
Visionary
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Collaborative
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Ambitious
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black outline of a play button
Ambitious
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Collaborative
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Ambitious
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful

Words from my Clients

Proof that I am someone you can trust with your project.

“I love working with Alex because he constantly challenges me to think bigger and push creative ideas further”

I love working with Alex because he constantly challenges me to think bigger and push creative ideas further, without ever losing sight of what’s practical and achievable. Whether we’re on location filming or deep in post-production, his energy, attitude, and ability to keep things moving make the entire process feel productive, calm, and enjoyable. He brings ambition to the creative process without making it complicated, and I always feel like we end up somewhere better creatively because of working together.

Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.Abstract white shape resembling a stylized hook or curved arrow.Hand-drawn style movie clapperboard with a gray body, a striped blue and light gray top, and a teal circle with a red play button icon in the center.
Portrait of a smiling man with curly dark hair and a beard, wearing a blue checkered blazer over a light blue button-up shirt against a white background.
Zack eagles
Assistant Vice President of Account Strategy at INVNT Higher Ed

"I found Alex to be positive, professional, and flexible."

We chose Sherrill Creative for our project based on a strong recommendation, and both the finished product and the experience of creating it lived up to our expectations. I found Alex to be positive, professional, and flexible. I especially appreciated his willingness to make necessary pivots to meet our needs as the project evolved.

Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.Abstract white shape resembling a stylized hook or curved arrow.Hand-drawn style movie clapperboard with a gray body, a striped blue and light gray top, and a teal circle with a red play button icon in the center.
Smiling person with short curly hair wearing glasses, a dark blazer, a maroon top, and a silver necklace with a pendant, against a gradient pink and blue background.
Nichole mann
alliance engagement director at complete college america

All You need to Know

Whether you're curious about my approach or need specific information, find valuable insights here.

Contact me
What services do you offer?

I'm a one-man-band who can scale up or down based on your video production needs. From simple video edits to big shoot days that need quality lighting/audio/etc., I can help. I also have my own rolodex of trusted freelancers who assist me on projects that really need an extra hand.

What industries do you specialize in?

My expertise spans across various industries but most of my clients are in corporate brands, higher education, or sports.

How long does it take to see a final video?

The timeline for video projects can vary depending on the service and the specific goals of your project. Typically, I aim to deliver a final video within a reasonable timeframe.

What makes your approach unique?

My approach combines 10+ years of high-level project experience with the ability to handle the entire production lifestyle independently. I'm also just easy to work with!

what does your gear package look like?

I own and travel with a complete Sony cinema package, so agencies and brands can book a DP who shows up ready to shoot. It covers sit-down interviews, documentary and b-roll, corporate and higher-ed storytelling, and event coverage, in-studio or on location, anywhere in the U.S. Because I shoot and edit, the same gear choices carry through to the final cut. Cameras: Sony FX3 and FX6, 4K 10-bit Lenses: Tamron 35–150mm f/2–2.8, Sigma 24–70mm f/2.8 DG DN II Art Movement: DJI RS 5 gimbal, carbon fiber tripods Lighting: Nanlite FS-300B and SmallRig RC 220B Pro bi-color LEDs Audio: Tentacle Sync Track E wirless recorders with lavs, K-Tek boom Post: MacBook Pro (Apple M4 Max, 36 GB), Adobe Premiere Pro, DaVinci Resolve. Insured General liability coverage through Sherrill Creative LLC. Certificate of insurance available on request

Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.Abstract white shape resembling a stylized hook or curved arrow.Cartoon-style blue video camera with a side handle, lens on the left, and simple button details on the side.
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Authentic
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Visionary
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Innovative
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Strategic
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Creative
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Dynamic
Black outline of a play button
Visionary
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Collaborative
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.
Innovative
Cartoon-style blue and gray video camera with a handle on top and a wide lens on the right side.
Strategic
Black outlined square containing a beige circle and the letters REC, indicating a recording symbol.
Creative
Simplified cartoon-style video camera with two large reels on top and a wide lens on the right.
Dynamic
Black outline of a play button
Visionary
Illustration of a black and gray digital camera with a blue lens and a viewfinder on top.
Collaborative
Black and white hand-drawn video player icon with a play button inside a rectangular frame featuring filmstrip edges.
Impactful
Hand-drawn style movie clapperboard with grey body and a teal and white striped top, featuring a teal circle with an orange play button in its center.Abstract white shape resembling a stylized hook or curved arrow.Cartoon-style blue video camera with a side handle, lens on the left, and simple button details on the side.

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